Good morning to my Blog and fellow Bloggers!!
This article encomposses what started our company…in a nutshell. I keep thinking it would be great to get this article out to as many people as possible. And it hit me last night, what better way than to post it?! This is a very informative article, the people at API did a great job.
Interesting and thourogh: “What’s Really in Pet Food”
http://www.api4animals.org/facts.php?p=359&more=1
Check it out 
Wags and Woofs!!
Natasha
Hi again. I guess part of finding my voice, is identifying who I am so, I’ll share a little history today. As I said, my name is Kami. I’ve been a banker for the last 10 years and as you can probably guess, Banking and Pet Food don’t have a lot in common. It’s only since I met my business partner Natasha, that I’ve started educating myself on the pet food industry (and my dog Murphy definitely appreciates it!! Smile.) It’s funny, the more I’ve learned, the less it seems I know. Every day, I find that customers are educating me. For example,
1. Did you know?
That the American Association of Feed Control Officials (AAFCO) created the Nutrient Profiles used today because the pet food industry found the National Research Council’s (the NRC) feeding trials too expensive and restrictive?
The NRC’s guidelines were the standard until the late 80’s. However, the NRC’s standards were based on purified diets and required extensive feeding trials to determine if a pet food was “complete” and/or “balanced.” The pet food industry found this too expensive and restrictive so AAFCO created an alternate method of determining the nutritional adequacy of pet food by testing for compliance with “Nutrient Profiles.”
hmmmm… this post is getting a bit long so, I’ll explain “Nutrient Profiles” in my next post.
Bye for now,
Kami